2nd Annual World Breastfeeding Week Book Release Challenge August 1-31, 2007
2nd Annual World Breastfeeding Week
Book Release Challenge
August 1-31, 2007
World Breastfeeding Week is officially the first week in August but My Baby and More we will be celebrating all month!
We are honored to be hosting the 2nd Annual World Breastfeeding Week Book Release Challenge from August 1-31, 2007. Last year more than 150 books were “released into the wild” from all over the world; including the USA, Holland, Portugal and more. This year our goal is to more than double that number.
All releases must be about breastfeeding, such as breastfeeding ‘how to’ books (i.e. “The Nursing Mother’s Companion”) or breastfeeding advocacy books (i.e. “Milk, Money and Madness”.)
Books can also be children’s books that show pictures of breastfeeding or depict breastfeeding as a normal part of family life (i.e. “Near Mama’s Heart” or “Mama, Mama”.)
Books should be released in places where pregnant or new mothers are likely to catch them, such as childbirth classes, baby-type stores, WIC offices, OB offices, etc.
We would also like to add a category for fiction books that discuss breastfeeding as some part of the plot line. For example, “The Red Tent” has breastfeeding characters, as well as the book “When We Were Grownups”. Please write a short description in your journal entry of how breastfeeding is depicted in the book.
For ideas of children’s books with breastfeeding as a theme you can see some titles here:
La Leche League Annotated Bibliography of Children’s Books
For ideas of books that would help a new mom get started breastfeeding, you can check out this list of books:
La Leche League Annotated Bibliography of Breastfeeding Books
Sign up for the challenge by commenting to this post and by posting your releases at BookCrossing.com. Please write “World Breastfeeding Week Challenge” in your journal entry. You may release as many books as you want. The releases can be WILD or OBCZ. A controlled release will count as long as it is logical … for example, releasing the book, “The Womanly Art of Breastfeeding” to a pregnant mom, or releasing the book, “Will There Be a Lap for Me?” to a child expecting a baby brother or sister.
Spread the word!
To promote this exciting project you are free to use the World Breastfeeding Week Book Release Challenge Logo. Just right click on the image found there. Please save the logo to your own computer and link it to the release challenge on bookcrossing.com.
Prizes! Prizes! Prizes!
Anyone releasing 3 or more books will be entered into a random prize drawing for a personalized signed copy of one of these book:
- The No-Cry Sleep Solution by Elizabeth Pantley
- The No-Cry Sleep Solution for Toddlers & Preschoolers by Elizabeth Pantley
- Gentle Baby Care by Elizabeth Pantley
- Near Mama’s Heart, a children’s book about breastfeeding by Colleen Newman
- A Gift for Baby by Jan Hunt
- Mama Knows Breast by Andi Silverman
Other Prizes:
- ViVA! Breastfeeding Pilliow by Summit Baby
- Messages from the Womb, a Pre-Birth Communication CD by Kate Street
More prizes will be listed soon.
Prize categories:
1) Anyone who releases more than 3 books will be entered into a random drawing to win a prize
2) The most books released
3) The most children’s books released
4) The most informational books released (i.e. The Womanly Art of Breastfeeding)
5) Most Fiction books released (see above)
Also see links below for more ideas for book titles.
Rules:
Anyone releasing 3 or more books will be entered into a random drawing. Prizes will also be awarded to the above “mosts”. Books can be released anytime from August 1st to August 31st, 2007, but to qualify they must be recorded via the book crossing thread.
Sign up for the challenge by replying to this post and posting your releases on bookcrossing.com. Please write “World Breastfeeding Week Challenge” in your journal entry. You may release as many books as you want. The releases can be WILD or OBCZ.
Links:
World Breastfeeding Week Book Release Challenge Information
LLL in the USA World Breastfeeding Week Website
World Breastfeeding Week Website
World Breastfeeding Week Book Release Challenge Logo
Back to the My Baby and More Blog Homepage
*A special thank you to Affordable Site Design for designing the World Breastfeeding Week Book Release Challenge Logo.*


July 28th, 2007 at 3:47 pm
Thanks for organizing the Bookcrossing challenge this year. I’m looking forward to releasing some of the books I’ve been collecting since last year’s challenge. Hope lots of moms from all over the world participate again!
July 28th, 2007 at 3:55 pm
Sounds great! I’ll play along, and will post about it, too.
One question: Do participants have to be Book Crossing members?
Tanya
July 28th, 2007 at 4:07 pm
Thank YOU Julie! You are essentially the “birth” mother! lol!
Tanya, Good question . . .
YES, you have to be a member BUT –
Joining BookCrossing.com is fast, easy, and absolutely free of cost! (Taken directly from their website. lol!)
Click here to join:
http://members.bookcrossing.com/r/ad7b407e8ea0102a8555
Thanks for playing everyone!
July 28th, 2007 at 5:34 pm
This is so cool. I will look on my shelves for some books to give away. We have a local WIC that could probably use some. Thanks for doing this.
July 29th, 2007 at 10:33 am
What a great idea!!
Steph
July 29th, 2007 at 10:18 pm
[...] Looking for a fun way to celebrate World Breastfeeding Week August 1 through 7, 2007, without having to plan or attend an event? Play along with My Baby and More for the 2nd Annual World Breastfeeding Week Book Release Challenge for the whole month of August! I’d heard of “releasing” books before — registering a book you’ve enjoyed at BookCrossing.com, labeling the book and then leaving it in a conspicuous place for another reader to discover. The hope is that the new reader will also enjoy the book enough to leave a journal entry at the BookCrossing registration and “release” the book again for another reader to find! [...]
July 31st, 2007 at 2:33 pm
[...] Andi at Mama Knows Breast is reporting that Colleen at My Baby and More is challenging folks to give away their breastfeeding books via Bookcrossing. What a cool idea for passing along knowledge. [...]
August 1st, 2007 at 2:10 pm
For anyone wishing to declutter their breastfeeding books…
Here’s an excuse:
2nd Annual World Breastfeeding Week Book Release Challenge August 1-31, 2007
The challenge is linked to bookcrossing, which I know quite a few ppl signed up to, I did, but I didn’t get very far with it. I’ve got a S…
August 2nd, 2007 at 10:45 pm
I’m in!
August 7th, 2007 at 8:13 pm
[...] **Click here if you are looking for The 2nd Annual World Breastfeeding Week Book Release Challenge August 1-31, 2007** [...]
August 14th, 2007 at 1:08 pm
This is such a wonderful opportunity and idea. I have been going thru my book shelves and buying books for this challenge. As an FYI, ibreastfeeding.com has a special on book packages. I bought a few just for the challenge…. Doctor’s offices have really been receptive. I am looking forward to finding out the results of the challenge.- Best Wishes, Renee
August 20th, 2007 at 6:19 pm
I have released over 30 books in the past 2 weeks for WBC through bookcrossings…. what a great idea! My La Leche League group has been trying to decide what to do with our “older” book editions and this was the perfect opportunity to put them out in to the community. Thanks!
August 20th, 2007 at 7:41 pm
[...] **Click here if you are looking for The 2nd Annual World Breastfeeding Week Book Release Challenge August 1-31, 2007** [...]
August 21st, 2007 at 7:49 pm
I will be away for a little while in the next two weeks so I will extend the contest until the end of September. Don’t forget to post your books on Book Crossing. Thanks!